Conclusions

The way the Lumia series is launching in the US is a bit puzzling to me. For all intents and purposes, the 710 is the first Nokia WP7 arriving on US soil, not its higher end brethren, the Lumia 800. Just like I noted with the HP Veer, it’s a daring move to put the midrange product out first, a step ahead of the super high end counterpart. No doubt that high end counterpart is coming at CES in some shape or form (possibly with LTE), but still, a daring move nonetheless. On the other hand, I noted earlier that the midrange is where I wager the volume of the smartphone platform war will be fought and won, and it’s here that WP7 is in a unique position to finally make feature phones obsolete. For $50 after subsidy, you get a device that comes with the same SoC as the other higher-end WP7 devices, a 5 MP camera that produces great photos, and whose only caveat is 8 GB of NAND.

For its first entries into the market as a Microsoft partner, Nokia has done reasonably well. Both the Lumia 800 and 710 are good phones, although neither admittedly has the sort of earth shattering appeal that Microsoft needs to truly win this race. To Nokia's credit however, its partnership with Microsoft was only just announced less than a year ago. Most smartphones are developed on a 12 - 18 month cadence depending on the complexity of the design and the amount of re-use. We won't see what Nokia is truly capable of with Windows Phone until the end of this year at the earliest. 

Perhaps that's a good thing as Microsoft still has some work to do on its own. The Mango update to Windows Phone brought about some much needed features, however Microsoft still needs to show that it can deliver substantial updates quicker than the competition as well as embrace new hardware platforms and leverage synergies with other Microsoft platforms. For Microsoft to catch up to Apple/Google's market share it needs to iterate quicker, migrate to faster hardware sooner and truly begin to flex its ecosystem muscle. Break down the barriers between Windows (PC), Windows Phone and the Xbox 360 and Microsoft will have a formidable mobile platform on its hands. I suspect Windows 8 is the start of this, but we need more. If Microsoft can commit to building a world where there's significant overlap between what you can run on your PC, Windows Phone and Xbox 360, I have faith that this platform is destined for great things.  I want to be able to play Microsoft published Xbox 360 games on a console connected to a TV, on a Windows 8 PC/tablet or take them with me on a phone. 

If, on the other hand, Microsoft doesn't do this - if in two years we don't live in a world where there is mindblowing integration between my Windows PC, my Xbox 360 and my Windows Phone - then the platform deserves to fail. Microsoft will have squandered its biggest advantage. 

In conversations with Microsoft the response to all of this is usually a clever smile and a nod. We're usually told that we'll be pleased with what they've got planned. Microsoft has a great hardware partner in Nokia (arguably one of the best in the business) and it has a vast library of content, games and applications that are begging to be ported. Microsoft needs more powerful hardware to pull off some of what we're asking for (ahem, Krait is supposed to be Xbox 360 class at some point, no?) and it needs to execute quickly. 

I'm not ready to say that I believe Microsoft will pull this off, but I'm willing to give Microsoft the benefit of the doubt. Microsoft has the ability to choose whether or not this race is already over.

Cellular, WiFi, Speakerphone, GPS
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  • PubFiction - Sunday, January 8, 2012 - link

    Nokia may be working on their new core competency. Lots of companies do this same thing and roll just fine. Vizio, Apple to name a few. Do the design then outsource everything else.
  • PubFiction - Sunday, January 8, 2012 - link

    I should also add that nokia tried to make symbian work and they failed. They have gone from one of the worlds most recognised phone makers to almost nothing. I mean you can go into any phone provider in the US and I am not sure if you would see any nokia phones.

    So ya the whole making a competing OS in Europe thing just did not work out for them.
  • a5cent - Monday, January 9, 2012 - link

    Symbian was not doomed due to it being developed in Europe. One of the main difficulties was that the developer was essentially a hardware company. Hardware and software development are very different, and requires a different company culture and different management. American hardware companies that attempt software almost always fail as well. Apple is probably the only exception... Apple is probably the worlds only systems company.
  • Spivonious - Thursday, January 5, 2012 - link

    Windows has poor multithreading? What are you talking about? Windows has supported multi-tasking (which is what I assume you mean, since only recently (last 5-10 years) have we gotten CPUs capable of operating more than one thread at a time) since Windows 1.0.

    WP7 has supported multi-tasking since launch. The API was opened up to 3rd party developers with the 7.5/Mango update.

    As an owner of a WP7 phone and a user of iOS, Android, and RIM, I can veritably say that it is the best, most well-designed mobile OS out right now.

    Apple doesn't make iPhones either. You may as well get over losing your factory job and realize that in the world economy, you make the product whereever you can get the best deal.
  • melgross - Thursday, January 5, 2012 - link

    I haven't read past the first page yet, but the weights caught my eye. I don't know if the weight in grams is correct, or the weight in ounces, but there is a discrepancy.

    Assuming that grams is correct, the weight, in ounces, of the 800 should be 4.41, and the weight of the 710 is pretty close, but is then a bit more at 4.43.
  • jsv35 - Thursday, January 5, 2012 - link

    Thank you for taking time and doing reviews on Windows Phone, it's always nice to see. I have an android device myself, but have always kind of liked the look of WP7
  • zinfamous - Thursday, January 5, 2012 - link

    Agreed.

    I don't follow the GPU and general hardware reviews as much as I used to, but the scope of those is what brought me to AT in the first place. I now see that same level of detail now with the phone reviews, and I would never purchase a phone without getting the skinny from AT first.

    They have become the best on the web. Even the camera reviews are (were?) just as detailed at one time.

    Kudos.
  • melgross - Thursday, January 5, 2012 - link

    What I found interesting is that while neither the 800 or the 710 performed well, though as expected, the LCD screen of the 710 is MUCH brighter than the AMOLED screen of the 800, both phones performed much better than the extremely dismal performance of the N8, a phone which, for some unexplainable reason, is thought by some to be a super phone. To me, it seems a dud.
  • kyuu - Thursday, January 5, 2012 - link

    While integration/overlap with Windows on the PC and with the Xbox is certainly an interesting proposition and would be a boon, that's not what I (and probably a lot of others) are waiting for in order to jump ship to the Windows Phone platform. I love the WP UI, I love the *idea* (though not execution so far) of the controlled hardware platforms as opposed to Android's uncontrolled, fragmented mess and the singular, completely restricted iPhone platform.

    What I'm waiting for to jump are:

    1) A more modern hardware platform. I understand all the arguments about why WP doesn't *need* a dual-core yadda yadda, but I have no interest in side-grading from my iPhone 4 to a hardware platform with pretty much exactly the same capabilities. I want an *upgrade* for my investment. And besides, when the hardware capability is there, the software that takes advantage of it will follow suit, and I've seen plenty of reports that 3rd-party Silverlight-based software does indeed suffer slowdown. I need at least a dual-core with a reasonably capable GPU.

    2) I need an SD-card slot or some other way to increase the available storage. High-end devices with 8, 16, or even 32GB of NAND with no upgradability is simply not sufficient.

    3) A quality screen with a pixel density that's at least competitive with what my iPhone 4 has. I don't want to downgrade to a screen that's looks worse.

    I'm hoping by the end of this year with WP8 out, attractive hardware will be out so I can jump to the Windows Phone platform and never look back.
  • a5cent - Friday, January 6, 2012 - link

    Excellent! I agree, and wonder how many other people feel similarly. I suspect you almost have to be a software developer to really appreciate the benefits of the controlled hardware platform. Microsoft's ability to guarantee that every WP device owner will get every update is one such benefit. However, other benefits that are more easily appreciated by end users have yet to materialize.

    I don't know about expandable storage, but we know the other issues will be resolved with WP8.

    I'm also holding on to my current phone. I will also go for WP8 if:
    a) we get very tight integration between W8 and WP8
    b) we get some AAA applications and games directly from MS which make use of WP8 hardware

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